Daily Archives: November 22, 2016

Going, Going, Gone! All Grandstand Tickets ’Sold Out’

Organisers have revealed that all two-day and three-day Grandstand tickets to the title-deciding 2016 FORMULA 1 ETIHAD AIRWAYS ABU DHABI GRAND PRIX have sold out.

With only limited tickets to the hospitality suites and one-day Friday tickets remaining, Yas Marina Circuit is advising anyone that has yet to purchase to do so quickly or risk missing out on the region’s biggest and best sporting and entertainment weekend.

With a hat-trick of motorsport titles up for grabs on-track, the off-track entertainment line-up includes world-class headline artists at the After-Race concerts. Super Thursday kicks off the action with the Public Pit Lane Walk and a performance by hip hop artist Pitbull on Thursday evening, the legendary duo The Chemical Brothers (#ChemBrosAtF1) will perform on Friday, followed by music icon Lionel Richie (#LionelRichieAtF1) on Saturday and global superstar Rihanna(#RihannaAtF1) bringing the curtain down in style on Sunday.

All ticket holders will also get free access to Ferrari World Abu Dhabi, as well as Yas Waterworld as part of their Abu Dhabi Grand Prix package.

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A photograph of the sky filled with colourful fireworks at the end of race day with the finish line and Shams Tower in the distance. Formula 1 Etihad Airways Abu Dhabi Grand Prix. Yas Marina Circuit, 29th November 2015. United Arab Emirates.

For more information on tickets to the 2016 Abu Dhabi Grand Prix, please call +971 2 659 9800 or visit www.yasmarinacircuit.com

You can also download the YashHUB smartphone app for both Android and Apple devices from here: https://www.yasmarinacircuit.com/en/formula-1/yashub-app

 

Yas Marina Circuit Expected To Break Social Media Records As The #AbuDhabiGP Set For Another Title-Decider

While millions of eyes will be glued to the title-deciding action of the 2016 FORMULA 1 ETIHAD AIRWAYS ABU DHABI GRAND PRIX, fingers will be furiously tapping and swiping away on Yas Marina Circuit’s array of social media channels.

The Circuit’s Facebook, Snapchat, Twitter, Instagram and YouTube channels, as well as its user-friendly YasHUB F1 experience management app, are all set for record views, downloads and engagements up to and including race weekend on November 24th-27th.

With the 2016 title showdown between Mercedes teammates Lewis Hamilton and Nico Rosberg going to the wire, as well as the GP2 and GP3 titles being decided on Saturday and Sunday, Yas Marina Circuit is expecting to smash last yea’;s record total of 5.7million online engagements by the end of 2016.

Nick McElwee, Sales & Marketing Director at Yas Marina Circuit, said: ‘Our objective is to ensure our fans around the world get the absolute maximum from their race weekend. That means we are dedicating huge resources to our social media channels to provide everything a visitor to Yas Marina Circuit or a viewer at home would need, whether that be multimedia race build-up, discussion boards, interactive maps, information on off-track entertainment and activities, and much more.

It’s real a privilege to engage in social media interactions with our knowledgeable fans. We have already seen a jump in engagement following the outcome of the Brazilian Grand Prix and are fully expecting the title-deciding battle between Lewis and Nico to make Grand Prix weekend at Yas Marina Circuit the region’s most influential sporting event.

The Circuit is looking to build on last year’s online engagement when its social media footprint registered on a global scale.

The hashtag ‘˜#AbuDhabiGP’ trended number one worldwide on Twitter on race day 2015 while recording 725,810 Twitter mentions and more than 3.45 billion Twitter impressions over the Formula 1 weekend.

The introduction of Yas Marina’s Circuit’s Snapchat account was a huge success, with 142 million views, and Instagram garnered more than 2.8 million impressions.

Meanwhile, the YasHUB experience management app that allowed race goers to tailor all aspects of their weekend – from ticketing, to the latest F1 news to entertainment options – was downloaded more than 56,0000 times, compared to 40,734 times in 2014. It ranked as the number one downloaded sports app in the UAE’s Apple and Google Android stores.

YasHUB has everything fans require to get the low down on the title-deciding F1 battle. This includes race build up, driver and team details, season-so-far information, and much more, presented in the form of engaging infographics, images, and videos. There’s also a huge bank of video content on the Circuit’s dedicated YouTube channel, Yas TV.

For visitors to Yas Marina Circuit on race weekend, the YasHUB #AbuDhabiGP experience app has new features such as ˜AskYAS’ – your virtual concierge, available to answer any questions you may have 24/7 throughout race weekend.

AskYAS’s live chat customer service team will act as your guide to every aspect of the weekend. From finding out which entertainment is happening in which Grandstand Oasis Area and when, AskYAS will also provide navigational directions around the Circuit as well as information on parking, transport, food and beverage and seating, as well as race timings and results – you ask it, they will answer!

Abu Dhabi F1 Grand Prix 2015

Abu Dhabi F1 Grand Prix 2015

For more information, please visit www.yasmarinacircuit.com. Head to the Apple and Android stores to download YasHUB app.